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AMSOIL - From the President's Desk - July 2003

If you are one of the many thousands of AMSOIL Preferred Customers, this message is written for you. First, I want to thank you for purchasing AMSOIL products and for registering as a Preferred Customer of AMSOIL. We appreciate your business.

As a Preferred Customer, I know you recognize the outstanding quality of AMSOIL products and the superior performance they consistently deliver. But have you ever considered using these outstanding products to start your own part-time business? It is certainly not difficult or expensive to become an independent AMSOIL Dealer. And as a Dealer, you not only buy product at the best price available, you have the opportunity to earn profits by selling the products you know from experience are the best available anywhere.

Most of our present Dealers started out as AMSOIL customers. They came from all walks of life, including professional people like doctors, lawyers, pilots, etc. Many were Preferred Customers just like you. They liked the products so well, they began talking to their friends about them. When they saw the interest AMSOIL products generated, they spoke with the Dealer who sponsored them about becoming a Dealer or called our toll-free number (800-777-7094) to learn how to upgrade to a full Dealer status. When the AMSOIL business was explained to them in full, they realized the opportunity was limitless, and they started their own business as AMSOIL Dealers. Many of the top earners in this company today began as satisfied AMSOIL customers.

The AMSOIL opportunity includes many avenues to allow you to profit from working your business. You will always earn on the personal sales you make. And that may be all you want…to make a little extra cash without devoting too much time or effort. How hard you work your business will be up to you. There will be nobody pushing you to produce. No high pressure tactics from anyone. You’ll be your own boss. But keep in mind, like all endeavors, your level off success in this business will depend on the level of time and effort you are willing to put into it. The only limitations on your potential will be self imposed, because the market for AMSOIL products is huge.

We make available all the tools necessary to operate your business and sell your products. These include everything from business cards and stationary to outstanding sales literature targeted to specific markets. We also have computer services available so as your business grows, you can rely on us to assist you with accounting.

One of the easiest ways to earn money in this business is to distribute AMSOIL Product Catalogs. These are excellent tools to help generate sales for your business. The catalog (G-100) is updated twice per year and is made available for you to pass out to prospective customers. We have a staff of telephone ordering personnel to take the orders these catalogs produce. With your personal Dealer identification stamped on the back of the catalog, every sale called into our order taking personnel will be credited to your account and will earn you a commission. It’s that simple.

Our online ordering has been growing by leaps and bounds. You can have your own website and link it to the AMSOIL website to generate internet sales. We make it easy for you by processing and crediting you with orders generated from your website.

We also have special programs and special pricing to allow you to market your products competitively to commercial accounts and to retail outlets. Our goal is to make it as easy as possible for you to succeed in this business, because when you succeed, we succeed.

This is a business you can operate on a part time basis or a full time basis or anywhere in between. You can simply rely on word of mouth and sell to friends and neighbors or you can build a sales organization by sponsoring other Dealers into the business. These Dealers, called your downline Dealers, will actually help you earn more by increasing your group volume thereby increasing the percentage you are paid on that volume. It may sound complicated, but it really is not. You earn higher commissions on higher volume, giving you added incentive and rewards for growing through sponsoring (multi-level marketing concept). It can be very rewarding!

Again, as an AMSOIL Dealer you can work your business at your own pace. There are no quotas, no pressure. All the tools are available for you to take your business as far as you wish. You will receive encouragement from me each month in the ACTION NEWS to grow your business, and from everyone here at the home office is willing to help you do that, but it will be up to you to take advantage of our help.

The bottom line is that you can build a profitable business based on the excellent products AMSOIL makes. Many thousands of people just like you are doing it. AMSOIL has earned a solid reputation for excellence in the marketplace. It’s a reputation that you can hang your hat on and build upon. Check it out. You’ll be glad you did!

A.J. "Al" Amatuzio
President and CEO, AMSOIL INC.

As a side note: Dealers in my downline, are offered a free website, provided by me , to help you grow your AMSOIL business. Check out www.syntheticoildealer.com - this is pretty close to what your website will look like.

Please let me know if you have any questions.

Premium AMSOIL Synthetic Motor Oils offer the longest drain intervals on the market, unsurpassed protection and performance that effectively extends equipment life and improved fuel economy, saving customers money at the pump and reducing the nation’s dependence on foreign oil.

"AMSOIL INC. warrants that the use of its lubricants will not cause mechanical damage to any mechanically sound equipment when AMSOIL INC. products are used in full compliance with the company's recommendations and instructions."

FULL WARRANTY

AMSOIL synthetic motor oils are formulated to surpass engine test specifications, offering protection far greater than competing motor oils for extended drain intervals. Most synthetic oil manufacturers make no claim to extended drain intervals, deferring to the maintenance schedule provided by the vehicle manufacturer. With its unparalleled oil and warranty program, AMSOIL offers consumers unprecedented protection and economics.

Another AMSOIL First

More than 20 years ago, AMSOIL began using the NOACK volatility test as a comparison tool and measurement of quality. Back then, nearly every oil tested side-by-side with AMSOIL synthetic motor oils failed, and those that passed barely squeaked by. Other oil companies paid no attention to NOACK results until Ford Motor Company made it a requirement for service fill oils, validating what AMSOIL had said all along.

AMSOIL Now An ISO Certified Manufacturer
AMSOIL recently received ISO 9001:2000 certification of our Quality Management System (QMS). NSF International Strategic Registrations is the registrar that has verified our QMS meets the requirements of the ISO 9001:2000 standard, the most widely utilized quality standard throughout the world for quality management systems. ISO standards are used by over 300,000 companies worldwide setting rigorous standards for businesses, government and industry.

ISO 9001:2000 is applicable to any manufacturing and service organization providing a framework for system development that focuses on the customer, quality system performance and ongoing improvement. AMSOIL received ISO 9001:2000 registration under the scope: synthetic lubricants blending, packaging, and other fulfillment directly associated with lubricant product.

The ISO certification puts AMSOIL in line with some of the most efficient companies in the world. It is further assurance that the products and services AMSOIL provides will continue to maintain the high level of quality the company always demanded.

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I welcome the opportunity to work with you personally as your servicing AMSOIL Dealer. Use the information on this website to contact me. You may also check out the AMSOIL Corporate Website for product and business opportunity information.

If you would like more information about AMSOIL INC., click one of the links below:

• To Request a Free Product Catalog

• For information On Becoming a Dealer

• AMSOIL Online Product Application Guide

• To Buy AMSOIL Products in the AMSOIL Online Store

• To Sell AMSOIL in Your Store or Purchase For Use In Your Equipment